Critique a TV or radio commercial, an Internet advertisement, or a Essay

Critique a TV or radio commercial, an Internet advertisement, or a print for Gastroesphageal (Gerd) use Nexium for the medication - Essay Example This disease is affecting more and more individuals each day, including very young children. This paper investigates two kinds of treatment for GERD, one is FDA-approved and the other is not. Looking at their advertisements and reports of use online, the paper determines which treatment is better for patients with GERD. GERD is becoming more and more common nowadays and what was once thought as a simple nuisance related to eating has now been recognized as a disease (Maranto, 2001). GERD is characterized by acid reflux coming from the stomach and reaching the esophagus, causing the patient to vomit, feel uneasy, suffer from chronic cough, laryngitis, abdominal pain, dysphagia, anemia, weight loss, or even asthma. There are some cases where the patient even experienced heartburn (FDA, 2008), making the symptoms quite vague to determine. Some experience reflux after eating a large meal or enjoying their favourite dish. This led to the belief that GERD is triggered by some food ingredients. Still others thought the disease is caused by overeating, thus they watched their diet but still experienced the same problem. Although the main cause of GERD was not yet revealed, experts have made different solutions to remedy the problem. On the conservative side, people were asked to watch their diet, eat nutritious food, and avoid stress. However, others were prescribed to undergo surgery, which did not help as patients experienced more problems later on, including cancer of the esophagus (Tygat, 2002). Experts have yielded to the belief that surgery is least required; therefore resorting to medical treatments. The two treatments investigated in the paper are Nexium and Betaine Hydrocloride (Hcl) with Pepsin. Approved for drug use by the FDA for the treatment of GERD including young children age 1-11 years (â€Å"Nexium†, 2008), Nexium is composed of esomeprazole magnesium in liquid and capsule form. It is manufactured by